About

Empowering the people who drive DSD operations

Within the DSD supply chain, manufacturers, distributors, and retailers rely on one another to ensure consumers get the products they need, when they need it.

Historically, inefficient distribution models created bottlenecks and frustrations – affecting the industry’s bottom line while degrading brand loyalty. 

At Tactiq, we support communications across the supply chain, thus streamlining DSD operations, because consumers deserve better.

tactiq man stocking shelves
tactiq logo birdseye view highway

A birds eye view makes all the difference

Let’s be honest — DSD distribution is complex. Lack of visibility, poor communication, and inefficient processes negatively impact the DSD journey.

For over two decades, Tactiq has developed technologies and provided services that encourage collaborative solutions. We help the three-tier system – manufacturers, distributors, and retailers – work together to win retail.

Our 2024 merger with GlobalWorx joined two of the industry’s leading technology providers for large and small format retailers, expanding our footprint to more than 75,000 stores and a distribution network of more than 3,500 partners.

The Tactiq Leadership Team

mark devooght ceo

Mark Devooght
CEO

jake ahle

Jacob Ahle
COO

correne friesen

Correne Friesen
VP Product

gloria garber

Gloria Garber
VP People

jason garrett

Jason Garrett
CFO

sonali shetty

Sonali Shetty
CTO

robert woodward

Robert Woodward
VP Professional Services

We’re values-driven. Here’s what we believe.

icon checkmark

Do the right thing.

Integrity drives every activity – seen and unseen. We treat each other with dignity and respect, and act with positive intent.

icon teamwork

Win as a team, lose as a team.

Our best outcomes occur when we work together towards a shared vision. We approach each challenge with an open mind and emphasize problem-solving over assigning blame.

icon ownership

Own it.

We anticipate customer needs, honor commitments, and take responsibility for our actions. We’re continually honing and refining those skills.

icon maze

Embrace the messy.

DSD is complex. We embrace and improve upon disorder by developing simple, repeatable solutions.

icon thinking

Think like your customer.

Each customer interaction creates empathy and awareness for industry challenges, informing our decision-making and shaping our strategies.

Be part of a winning team!

View Careers